Introduction to the course:
The major aim of the course is to teach the language and the values of the visual culture that students are going to use in their university and professional lives, and to install the essential infrastructure needed to bring students in the identity, consciousness and sensitiveness of a designer. Therefore, the course helps the students to attain the notion of problem solving, abstract thinking and visual understanding and interpreting. Within this framework, the academic staff of this course attempts to analyze the students’ profile, to eliminate their behavioral and mental blocks, and to develop various educational methodologies that are appropriate for them.
In order to bring students in basic design skills and to prepare an intellectual and a scientific basis for their design education, this course introduces an extended list of interrelated design concepts including point, line, plane, order, balance, figure-ground relationship, rhythm, unity, contrast, proportion, scale, color, texture, material, structure, composition and space organization.